Contacts: Jill Cohen/Karen Parziale, The Granola Group, 201-615-9036


What is it?
Created by John Schaeffer, president of the Winning Factor Sports Sciences Training Center, with multiple sports science degrees and a background in quantum physics, these discs are the culmination of a decade of scientific testing and proven use by world class athletes nationally and internationally. They were originally created to help athletes reduce pain and recover more quickly, and the discs are now available to the general public. The Holographic Acupressure Discs™ formulated by Winning Factor are a form of acupressure through holographic technology. They are a non-invasive, do-it-yourself and affordable pain relief option for general wellness and specifically target anything that acupressure can, such as: back, head, jaw/TMJ, knee, shoulder, wrist pain, sprains and swelling.

Why is this important?
Pain is a common reason that Americans turn to the alternative form of acupressure. Millions experience some form of pain on a daily basis. Consumers want a natural pain relief option without drugs or invasive procedures, at a low price point, and no side effects.

How do the Discs work?
Each disc is uniquely programmed with one-of-a-kind vibrational frequencies that influence a person’s body. Holograms are quarter-sized/self-adhesive discs that are embedded with electrovibrational frequencies. Once programmed, they are then placed on acupressure points – specific places on the skin that are especially sensitive to bioelectrical impulses. It is long recognized and researched that these areas conduct human energy.

How do we know they work?
There have been hundreds of successful patient testimonials. Science has shown that using acupressure and stimulating these exact points can result in a myriad of natural body reactions, such as releasing neurochemicals (which block pain), promoting healing, improving circulation, boosting the immune function and promoting the body’s ability to detoxify. This is an all-natural response and the hologram activates the acupressure area which influences the body to function and perform at its most efficient level.

The cost is $19.95 per package for 35 discs, with each package generally lasting longer than one month. The instructions for acupressure placements and body part diagrams are clearly stated on the package, showing the consumer exactly how to apply the discs to the appropriate points. They can be purchased online via and are available nationally within the next few months in retail stores.